Our client Baketime briefed us to design some concepts for their Crinkle Bakes product. This was to coincide with the launch of the new Teenage Mutant Ninja Turtles movie and was for the Canadian market. We were provided with packaging style guidelines by Nickelodeon, which still allowed us freedom to be creative and design dynamic packaging in our own style. Our task was to design individual 20g crisp packets that would then be dispensed in small branded shelf ready packaging cartons, that we also created, to be sold in the local supermarkets. The project did not progress because the financial elements of the project did not stack up with the short run required. Our design was very much liked by the client!